05.01 2020 15:46h

Here Are Some Tips To Keep Your Social Media Bio Up To Date

A guide on writing a great Social Media bio - from the right tone to the best hashtags
Instagram bio, Business strategy, Instagram tips, Social Media, Business on social media, Social media growth

When was the last time you reviewed your brand profile descriptions on your various social media business profiles, meanwhile the same questions could be applied to influencer... Has it been a while since you updated your bio?

Here is a new approach to refresh your business through your bio on social media platforms!

The team from Zoho Social has put together a listing of tips of tips on how you can improve your profile. It is certain that not all of these will apply to every business, but it's worth considering your social presence, and learn whether it's time for an upgrade

 Keep a human tone

Think of your business as a person, give it personality this is bound to make your business more relatable than it already is! At the end of the day, it’s a team of humans who are behind the scene and consumers of the business so make it as relatable as possible while keeping the tone that sounds like a person is talking to you rather than a business..

 State your purpose

Use this space to pen down your business/individual vision, mission and what exactly the business has to offer. Raise awareness on your beliefs, talk about any heart touching campaigns running currently or just a fun event you ran with a purpose.

Add those emoji’s

Make sure that readers are hooked on your bio via using exciting imaginative emoji’s to express your business, it surely helps to visually represent what your business/individuality has to offer.

Be sure to incorporate keywords

It’s all about SEO to ensure organic growth, ensure using words that your industry peers, competitors or consumers. Use terms that they may type to search for information related to your business or industry.

Create a branded hashtag

Since hashtags are clickable on most network bios, people can see more of what you do, ensure that your hashtag is clickable and is specific to your brand and its campaigns – use smart fun and quirky hashtags to encourage the reader to click on it (in short the key here is clickbait)

Promotional space

Utilize this section to post-market updates and announcements that are a part of your business strategy, use changeable CTAs as and when you want to get traffic for a news/viral blog or announcement post.

Showcase your achievements

Be mindful and aware of all your achievements whether it’s product placement, mention in an article or a testimonial of a well-known individual…or any awards bagged by you- show it all off as your achievements.

Highlight key information

Bio covers fields like location, title, website and contact details you can add extra details that you think is necessary like working days, working hours, business updates. Put any sort of information that you as a consumer might want to know about a business.

Make your bio, quirky, a wordplay or a quip – play with your audience, especially if you want to reassure your brand identity to readers.

A simple way to boost your engagement can be updating your brand bio , especially as we have stepped into a new decade. A profile bio can play a key role in perception, as they say first impression is the last - users are to surely read your bio and make a perception of you as a brand.

It's worth reviewing your details and ensuring that everything is as you want it so be sure to follow the basic steps towads a perfect bio this year! Bio covers fields like location, title, website and contact details you can add extra details that you think is necessary like working days, working hours, business updates. Put any sort of information that you as a consumer might want to know about a business.

Make your bio, quirky, a wordplay or a quip – play with your audience, especially if you want to reassure your brand identity to readers.

A simple way to boost your engagement can be updating your brand bio, especially as we have stepped into a new decade. A profile bio can play a key role in perception, as they say, the first impression is the last - users are to surely read your bio and make a perception of you as a brand.

It's worth reviewing your details and ensuring that everything is as you want it so be sure to follow the basic steps towards a perfect bio this year!

What are your thoughts? Let us know in the comments

Photo Credits: Unsplash.

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