11.06 2020 17:11h

Twitter has rolled out its 'Stories' feature in India

Twitter 'Fleets' has made its debut
Social Media News, Twitter, Twitter Fleets

Twitter has launched its version of social media stories called 'Fleets' in India!

The feature is slowly launching worldwide after initially debuting in Brazil and then to the Italian market. 

“India is important for Twitter since it is one of our largest and fastest-growing audience markets globally,” Twitter’s India managing director Manish Maheshwari said in a statement. “We are excited to bring the Fleets experiment to India and make it one of the first three countries in the world to experience this new product.”

“From the test in India, we’ll learn how adding a new mode of conversation changes the way Indians engage on Twitter. It’ll also be interesting to see if it further amplifies the diversity of usage by allowing people to share what they’re thinking in a way that is light-touch and light-hearted.”

Twitter has not yet confirmed a global roll-out plan for 'Fleets' for everyone else, but we are excited to test the feature for ourselves.

The 'story' or limited content feature has proven to be extremeley effective for other social media outlets (particularly Instagram) so we are sure that Twitter's version will be well-received worldwide.

What are your thoughts?

Let us know in the comments below!


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