How This Influencer Helped Drake Snag A Number One Record
It all started with an Instagrammer dancing in the streets.
Shiggy a.k.a. @theshiggyshow is a comedian-creator famous for posting short video skits on his Instagram.
Two weeks ago he uploaded a video of himself dancing to Drake's song "In My Feelings" from the Canadian rapper's newly-released album Scorpion.
Haven't seen the video that kicked off the #shiggychallenge dance craze? Here it is below . . .
The challenge didn't really take off until New York Giants wide receiver Odell Beckham Jr. shared his own take on the dance . . .
. . . And then celebrities around the world started getting in on the action.
From superstar Will Smith in Budapest . . .
. . . to actress Shay Mitchell and influencer-producer King Bach in L.A.
@kingbach and I figured our first dance video went pretty well, so we stepped it up a notch (dancing next to a moving car) and hit the #InMyFeelings challenge...how did we do? PS. I’d be lying if I said footage of us practicing to a YouTube tutorial of the dance in his bathroom didn’t exist... #theshiggychallenge
Enjy Kiwan found it a bit more, ahem, challenging.
So... this is take 34 Everything that can go wrong, did. Speakers, internet, kids fighting , car not working.. everything. I wanted to post this instead of the full dance for a few reasons. First, its funny and i seem like a crazy woman (which im not ) Second, because we were wayyyyy too sweaty by take 57 Third , this made me realize what i put my kids through when we take a picture or shoot a video and it made me feel so ashamed of myself.. nothing was worth that scream Im sorry boys. But they kept going because they’re hoping @champagnepapi sees it.. thats what i promised them Make sure u see yousuf’s reaction at the end #inmyfeelingschallenge gone wrong #inmyfeelings #explore @theshiggyshow #theshiggyshow
As you can see, it isn't as easy as it looks.
Some are better at it than others . . .
. . . But at the end of the day, as long as you had fun making your #shiggychallenge video that's all that matters.
According to High Snobiety Drake recently shared an Instagram story, crediting Shiggy with helping him score a number one record.
The two were out partying it up a few days ago when the rapper shared this exciting information with his audience.
“Oh my goodness. Man got me a number 1 record today. Oh my god!” Drake said, as he and Shiggy spent the night out on the town.
Have you made your own #inmyfeelings challenge video? Share a link to it in the comments below.