Gen Z want brands and influencers to say goodbye to filters and hello to real-life content.
no filter
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What is BeReal? The viral app that’s got everyone talking
Find out all about the new ‘authentic Instagram’ app that Gen Z are going crazy about in 2022.
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Brands who will no longer work with influencers with filtered content
“I believe that the image should carry a disclaimer,” says Dr. Luke Evens MP