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INSTAGRAM’S NEW ‘PROFESSIONAL DASHBOARD’

The app launched a new feature for creators.

INSTAGRAM’S NEW ‘PROFESSIONAL DASHBOARD’

Instagram recently announced the launching of a new feature specifically tailored for creators. The app is creating a ‘Professional Dashboard,’ which will provide specific insights that are relevant to influencers. The update is supposed to help creators “maximize and monetize their platform presence” (SocialMediaToday).

Instagram stated regarding their update:

“As part of our ongoing effort to give creators and businesses the tools they need, we are launching Professional Dashboard, a central destination to track performance, access and discover professional tools, and explore educational information curated by Instagram.”

While many features of the dashboard were already present for creators, the new tab will condense the features into one place. The dashboard will likely make it easier to access and process your information as it is all broken down in one tab.

        The Instagram Professional Dashboard