Caitlin Covington – a content creator who focuses on beauty, wellness, lifestyle and fashion – has launched a new clothing collection in collaboration with Pink Lily – an online women’s boutique. The fashion collection includes a mix of dresses, swimsuits, scarves and belts – which are available to order on Pink Lily’s website.
A few weeks prior to launch, Caitilin took Instagram fans on a special behind the scenes tour of her Pinky Lily Collaboration Collection shoot in Cabo San Lucas, Mexico.
“Hola from Cabo! I’ve been here shooting my collection with @pinklily for the past couple of days & having a blast while doing it!! Shared a few sneak peeks of the collection last night on stories. LOVED reading your messages and your excitement makes me even more excited for it to launch!!”.
The launch of the new collection is a milestone for the beauty and fashion content creator. In 2011, Caitlin took her first stab at digital content with the launch of her blog Southern Curls and Pearls – which she used as an outlet to express her passion for fashion, healthy eating, and beauty and to also document her day to day life. Since then, Caitlin has built a cult-following of 1.3 Million on Instagram – with dedicated day-1 followers now able to purchase Caitlin’s personal designs.
If you are interested in checking out the Caitlin M. Covington X Pink Lily collection, click here.