To mark the occasion of International Small Business Week, YouTube will be launching a live stream event titled ‘Small Biz Day’ today at 12 p.m. ET. The event aims to support Small and Medium-Sized Businesses (SMBs) by hosting panel discussions, workshops, live shopping and much more.
YouTube highlighted that their social media platform has helped small businesses to uplift their online brand presence:
“According to survey data, 72% of small businesses in the U.S. state that YouTube helps them boost their online presence, using it as a tool to spotlight their products and services. A unique aspect of YouTube is that it allows the human stories behind these enterprises to shine through, building a connection to audiences who become invested in their narratives and success.”
The YouTube Small Biz Day event will be hosted by popular fitness influencer and founder of Blogilates Cassey Ho. Moreover, other influencers and business entrepreneurs Molly Burke, Erin on Demand, and TheDomesticGeek will also be joining the discussion.
YouTube’s Small Biz Day event will premiere on the Google for Small Business’ YouTube channel.