You may know Sama and Haya Khadra from their features in the photos of various Kardashians and Hadids or their successful DJ-ing careers. The US-Palestinian twins are now embarking on their latest endeavour: a beauty line.
SimiHaze Beauty was launched on June 15 and consisted of a variety of ‘stick-on’ makeup designs that make applying make-up quick and simple. One of their most stand-out products is their ‘Eye Play Sticker Book’ that retails for $55. The stickers go straight onto your eyelids, giving you a funky eyeliner look.
“These eye stickers were inspired by some of our favorite past makeup looks, from neon liner to holographic shapes” wrote the twins on their website.
The twins are now expanding their brand-new line with lipstick that they teased on Instagram:
“Our discovery of beauty didn’t come from a place of ‘Oh, I have to wear makeup to look pretty,’” Simi shared with Vogue Magazine when talking about the brand. “It was more ‘How can we use color in an interesting, fun and bold way?’”
Simihaze Beauty products are all available on simihazebeauty.com now!