TikTok has introduced its latest campaign ‘Re:Make’ for TikTok users to create their own reboot version of multiple TV ad campaigns. The brands featured in TikTok’s latest campaign are SKITTLES, SNICKERS and Old Spice with their ad campaigns “You’re Not You When You’re Hungry”, “The Man Your Man Could Smell Like”, and ‘Touch’ respectively.
@kallmekris #stitch with @skittles All the usual characters seem to have the #SkittlesTouch now #ad #tiktokremake
TikTok revealed that the campaign aims to celebrate popular advertising campaign and promote creativity among its users:
“Re:Make is a celebration of the iconic advertising campaigns that have shaped the industry and influenced culture — while showcasing how TikTok has provided an entirely new way to captivate and persuade audiences. Staying true to our mission to inspire creativity and bring joy, Re:Make by TikTok aims to inspire and educate brands and creative agencies on how to unleash their creativity on the platform.”
@the.mcfarlands A modern take on our FAVORITE @skittles commercial #ad #SkittlesTouch
You can view TikTok creators take on the popular ad campaigns using the hashtag #TikTokReMake.