Diipa Buller-Khosla first started her social media journey in 2015 when she was 24 years old and studying Law at university. In a post on Instagram, she had told her followers of the struggles she went through while she lived in London and trying to break through in the fashion and beauty industry facing many rejections. Now, the social media fashion and beauty influencer and icon is a global name with over 1.4 million followers on Instagram. Diipa has been the face of many cover magazines around the world, global beauty brands and is the Founder of NGO post for change, an initiative to help drive change and help others through the voice of social media.
As well as being a full-time influencer, mum and wife, Diipa manages to fit everything all in her schedule with now talks of launching her new brand in just a few weeks. There are no clues to what the brand will be, however, she has been posting on her Instagram story, that something is coming soon. Only recently, Diipa posted a video of her mums’ reaction to her new launch, with her mother in tears after watching the video. As Diipa loves to share her story and journey with her fans and followers, she also includes her mum and family in everything she does which gives some indication that her launch will have a story-like video that may include Diipas mum.
Although she has a love for fashion and styling, her bio suggests the brand would be something that no one would have thought about her doing as it says LOADING: Building a different kinda brand. We know she loves to promote clean and fresh beauty, however, have an inkling that it may be to do with a hair product. In one video, Diipa did a live Instagram video with her mum talking about what they use for their hair with the pair both promoting natural products.
Diipa presents herself as authentic, real and full of kindness through her social media page as she makes time to comment back to everyone who appreciates her work and sends her love through her posts. The launch will be happening in a few weeks according to Diipa’s story and regardless of what it is, we know she has been working hard and will create a brand that gives back to the community.