Travis Scott causes a stir on the internet with a video titled ‘TS5’ on Twitter and Instagram, confirming his collaboration for the upcoming release of PS5.
The video presents a take on the Maxwell advertisement “Blown away guy,” with the video introducing various team members involved, and concludes with Travis sitting on the couch booting his PS5 and being swept away by a powerful wind projecting from the system.
Playstation released the video along with a statement on their blog claiming that they were elated to be on a collaboration after knowing that he is a fan.
Revealing the imminent release of Playstation 5, they said: “Travis is an artist who is incredibly innovative, constantly surprising, and continues to push boundaries, very much like the PlayStation brand – so we think this is a perfect fit.”
Kicking off the marketing campaign with this announcement, they also reveal how his ” deep knowledge and fond memories ” connected with Playstation makes him the perfect team member to stand out with a clear vision and surprise everyone.
Travis also revealed, “I’m really looking forward to being able to showcase everything that Cactus Jack has worked on with Sony and the PlayStation team.
Most importantly I’m excited to see how the PlayStation fans and family respond, and I look forward to running some games with everybody very soon!”. Playstation 5 is set to release on 12th November 2020.