Rare Beauty, the makeup brand founded by global icon Selena Gomez, has introduced its latest addition to the Positive Light collection: the Luminizing Lip Gloss. Designed to bring a sheer, radiant finish to any look, the gloss is already gaining attention across the beauty community for its skincare-forward formula and luminous effect.
A Glow-Enhancing Gloss with Skincare Benefits
The Positive Light Luminizing Lip Gloss is crafted to deliver more than just a glossy shine. Infused with nourishing ingredients like jojoba oil and sunflower seed oil, it promises to hydrate the lips while providing a soft, non-sticky glow. The formula is vegan and cruelty-free, in line with Rare Beauty’s ongoing commitment to clean and ethical beauty.
Available in Six Reflective Shades
Offered in six shimmer-infused shades including popular tones like Mesmerize and Enchant the gloss is designed to complement a wide variety of skin tones and undertones. Each hue gives a subtle, glowy finish that can be worn alone or layered over lipstick for extra dimension.

Designed for Everyday Wear
According to Rare Beauty, the gloss glides on with a plush, cushiony feel that enhances lips without any tackiness. The lightweight texture makes it ideal for both daytime and evening looks, offering a polished finish that doesn’t sacrifice comfort.
Pricing and Availability
The Positive Light Luminizing Lip Gloss is priced at 115 AED and is available now on the official Rare Beauty website and at select retailers including Sephora. Early reviews from beauty editors and influencers highlight the product’s glow-boosting properties and its ability to enhance natural lip color.
