Hyram Yarbro or @SkincarebyHyram is an embodiment of garnering success overnight by merely giving skincare advice to millions on Tik Tok. He worked at a cosmetic counter at a department store in New York, and today crosses the six million benchmark on Tik Tok; Hyram’s success story begins by moving from a small town in Arizona to The Big Apple.
@skincarebyhyram A DIY Face Mask I… Like?? ##duet with @himynameispriya ##skincarebyhyram ##skincare
Vi Lai, who works in real estate, crowns herself as the ” SPF mom ” @Whatsonvisface on Tik Tok. Her skincare account on Instagram shifted onto Tik Tok, and now she turns to her over 5k followers, dropping advice on the basics of SPF products that we have to consider.
@whatsonvisface brace yourself for seasonal depression on top of year round depression ##tiktokpartner ##learnontiktok ##whatsonvisface ##winterskincare ##skincaretips
@Thruhelenslens involves Helen, who cracks down affordable Korean skincare products.Â
@thruhelenslens asian makeup formulas > shade ranges — these are awesome products I use all the time! ##kbeauty ##jbeauty ##makeup
@Glowopedia appeals to many who love to have a close-up shot of the up and coming skincare products’ texture.
@glowopedia What does this look like? Follow me on IG for more scoops ##oddlysatisfying ##firstscoop ##RhymePOV
When the pandemic hit, the grooming and the cosmetic industry hit an all-time low as many started to seek advice online. Subsequently, influencers across social media platforms started to simply breakdown skincare products they used to achieve the perfect glowing skin. Additionally, whilst chiming in rather affordable product and skincare advice, the appealing characteristics are their charisma, humor, and transparent reviews about the products that accumulated a huge following.
A factor to consider is how the wellness industry has come under the microscope. Many under lockdown started to embody the clear skin and no-makeup look as they turned towards purchasing skincare products online. Although many of the platform’s skinfluencers are not experts or dermatologists, their hands-on experience and knowledge of the products and the effective skin results are the key to their success. Currently, Tik Tok has gathered heightened success during the pandemic, as many micro-influencers are flourishing due to skincare enthusiasts.
