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Sitara Ghattamaneni, the 11-year-old daughter of South Indian superstar Mahesh Babu and actress Namrata Shirodkar, was featured on New York’s iconic Times Square for a renowned jewelry brand PMJ unveiling her as their new brand ambassador and astounding “Sitara Signature Collection”.
The young fashionista has achieved a new milestone by becoming the first star kid to get featured in an advertisement displayed at Times Square in New York on July 4. For the unversed, young Sitara has become the brand ambassador of the renowned jewelry brand PMJ Jewels, posing in their traditional jewelry and beautiful Indian attire completing her look in the pictures.
About Sitara Ghattamaneni
The 11-year-old, Sitara Ghattamaneni is an Indian video creator, professionally trained dancer, and YouTuber. She is known for being the daughter of the Telugu actor and producer Mahesh Babu and actress Namrata Shirodkar. She was shortlisted to give voice to Baby Elsa for the Telugu version of the fantasy film Frozen 2.
Sitara Ghattamaneni also started a YouTube channel with her friend Aadya where they both upload videos related to crafts, DIY challenges, games, and creative paintings. She is also trained in a lot of dance forms like Kuchipudi, Ballet, etc. and she is also well-versed in playing guitar.
Mahesh Babu and Namrata have always motivated and pushed her to keep learning, have some skills, and follow her dreams. In fact, they were the first to post her pictures on Instagram saying how proud they are of their daughter and her ability to become successful in this competitive world.
The South Indian Superstar, Mahesh Babu was feeling proud as his daughter Sitara Ghattamaneni made her debut on Times Square Billboard. He recently took to Instagram and shared pictures of the Times Square Billboard where Sitara can be seen on the billboard.
Along with her beautiful pictures, he captioned, “Lighting up the Times Square!! So so proud of you my firecracker. Continue to dazzle and shine!!”
PMJ Jewels campaign
Aiming to inspire individuals to embrace their unique style and celebrate the beauty of self-expression, another luxury brand has aced up its marketing and influencing game after Forest Essentials. PMJ Jewels have leveraged the opportunity by hiring a young star kid to represent their jewelry collection, giving this generation’s talented young influencers a chance to shine and sent a strong message across the globe.
PMJ Jewels are South India’s most preferred jewelry brand with over fifty years of legacy and has been a family jeweler for generations. PMJ is the choice of over one lakh families across India and the USA. Known for their handcrafted bridal collections in gold, and all types of precious metals, the purest of diamonds, uncut, polki, and rarest of gemstones – ruby, sapphire, emerald, PMJ creates jewelry for every generation and every occasion.
Their latest campaign was to unveil the young face, Sitara Ghattamaneni, and announce her as their brand ambassador:
The advertisement, which was to feature Sitara as a brand ambassador was planned to be shot on a grand scale over three days. The billboard featured Sitara in a traditional outfit and in traditional jewelry, quoting her “The Princess SItara”. The ad featuring Sitara representing the popular jewelry brand has been displayed on New York’s iconic Times Square on July 4.
There were reports after the shoot that also suggested that Sitara was paid a whopping amount for becoming the brand ambassador of the jewelry brand, making her the highest-paid star kid currently.
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