PAR, which stands for Plant Art Repeat, is a Dubai-based streetwear brand that focuses on providing local talents a platform to showcase their talent and skills. The brand has partnered with amazing artists in the region to design high-quality streetwear including t-shirts and hoodies. The clothing sourced is ethical and sustainable, supporting the home-grown culture.
PAR aims to promote Dubai-based artists and highlight the culture and authenticity of the land. The artists will be compensated for their collaboration per sale and will be promoted as a part of the brand.
Fuad Ali, Founder of PAR.Ultimately, it is all about uplifting culture. Many artists struggle to be seen, and through PAR, We are able to give so many exciting young artists a platform through which to showcase their creativity, support themselves, and ultimately contribute to the growing cultural scene in the UAE
The company lists out the many reasons as to why one should switch to brands that are ethical and eco-conscious. The brand explains how it is important to be on team planet and support fair labour practices. Sustainable brands make sure that the manufacturing processes are ethical and are transparent about their working conditions.
Who are some of the artists in collaboration with PAR?
The brand has collaborated with quite a few artists in the UAE and their clothing is to die for! PAR, in partnership with Eden Reforestation Projects, will be planting a tree for every item they sell. Still not convinced to go sustainable with your clothing? Go check out the PAR’s website to learn more about their initiative.
Looking for other sustainable options to try out? Read more about sustainable influencers who are paving way for modern education here.
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