Table of Contents
For Mental Health Awareness Month, TikTok has announced a number of measures, including expanded in-app support services, more training for partner groups, and ad credits to increase exposure for support tools in the app.
Read More: These 10 Influencers Will Help You Take Care Of Your Mental Health In 2023
TikTok Mental Health Innitiatives
To start, TikTok is introducing a new #MentalHealthAwarness hub to give users of the app more direct information and support.
Insights into a range of health and well-being topics, along with direct connection to support organizations and other resources will be provided in the new in-app hub.
“To access the hub, go to the #MentalHealthAwareness hashtag page and tap on the link in the description of the hub to explore. It will be continually updated throughout May to highlight new educational and inspiring videos, mental health and wellness-centered creators, and organizations dedicated to raising awareness about mental health.” –TikTok said.
Studies have shown that TikTok itself can have a severe impact on user’s mental health, therefore, having these resources available in the app could be a big benefit.
TikTok’s also launched a new ‘Mental Health Media Education Fund’ to expand on mental support messaging, as well as donating over $2 million in ad credits to organizations working on well-being, including Crisis Text Line, The National Alliance on Mental Illness, and the National Eating Disorder Association.
These organizations will benefit immensely as the support will help them boost their messaging in the app. Which could be crucial in reaching people in need, when they need it.
On top of that, TikTok is also hosting a series of training sessions to equip these partner organizations with tools to help boost their messaging in the app.
“This collaboration represents just one part of our continued efforts to advocate for positive mental health and reach people in need of support, and we’re grateful that nonprofits and advocacy groups choose TikTok as a platform to share their knowledge and to reach a wide audience.”
Given its young user base, TikTok is particularly focused on tackling Mental health issues and minimizing the damage it has on users’ mental well-being.
Stay updated on all of the latest news by subscribing to the ITP Live newsletter below or by clicking the push notifications.