24.06 2019 15:01h

7 Reasons Why You Were Rejected By A Micro-Influencer Platform

Avoid these mistakes when applying to Live Unite
Micro-Influencers, Social Media, NMC Laws, NMC License, NMC, UAE, Followers, Building followers, Engagement, Twitter Engagement

If you're curious as to why you aren't being recruited by micro-influencer platforms or, even worse, getting rejected you might have made some mistakes or disregarded some rules. 

The good news is we're are here to help.

We've rounded up a few reasons why you might be getting rejected from a micro-influencer platform (like Live Unite), and some tips and tricks you should follow if you want to reapply again.

Check them out below and let us know your thoughts in the comments.

(Psst! Interested in joining a micro-influencer platform? Live Unite is officially live! Click here to apply.)

1. Inappropriate Content 

The first step is to check your content - and then check it again.

Before posting anything on your social media accounts, blog or YouTube channel be sure to familiarize yourself with the laws of the land.

You might be breaking the law if your posts containing nudity and/or racism, or content that is offensive to a particular culture and/or religion. If you're based in the UAE, you'll want to check National Media Council law and keep up to date with any new developments or changes. 

via GIPHY

2. Your Profile is Set To Private

Most micro-influencer platforms require new applicants set their social media profiles to public.

Why? It allows them to conduct a thorough audit of your feed, to ensure your engagement and audience are authentic.

If your profile is set to private, you almost certainly will be rejected from micro-influencer platforms. Once you're accepted, if you wish to switch it back check with the micro-influencer platform first before changing your privacy settings.

via GIPHY

3. Your Numbers Are Too Low

Don't be fooled by the "micro" in the word "micro-influencer".

Yes, micro-influencers have smaller audiences (read: under 100-150k followers) compared to "macro-influencers" but you still need a substantial number of fans following your accounts in order to qualify as a bona fide micro-influencer.

Most micro-influencer platforms require an applicant to have at least 5000+ (real) followers. And what if you bought fake followers? Well, they don't count. 

If you're still work on growing your following, we've got some great advice on how to do it here.

via GIPHY

4. You Bought Fake Followers

If you've, ahem, purchased followers in the past you might not qualify to join a micro-influencer platform.

Best advice? Work on growing your following and figure out how to get rid of your fake followers. While it might be a time-consuming process, it's worth it in the long run.

via GIPHY

5. Poor Rates of Engagement

Most micro-influencer platforms agree that a good rate of engagement is 3%. Any lower and your chances of being accepted to a micro-influencer platform may drop.

Try to create a call-to-action within your captions or ask your audience a question, to encourage them to comment and interact with your content. Or check our 12 tips to maximizing your Instagram engagement.

Play around to find out what works for you, with your audience.

via GIPHY

6. Lack of Consistency

When applying to join a micro-influencer platform, you need to ensure you're actually active on your social media accounts. Sounds like a no brainer, right? You'd be surprised how many people have huge audiences, but are dormant on social media.

This means you should aim to upload at least one piece of high-quality content per day and engage with other users on the platform by replying to comments, liking other posts, etc.

via GIPHY

Be consistent and show the micro-influencer platform you're taking your business as a content creator seriously.

7. Your Content is Boring

Influencers and content creators of all sizes need to be on top of their content game. There isn't room for laziness and your chances of being accepted to a micro-influencer platform will decline if you're not thinking up fresh ideas on the regular.

Above all else, do your best to be original and keep your content looking fresh.

via GIPHY

Did this help you out? Share your thoughts in the comments below.

Photo credits: GIPHY and Shutterstock.

#sorelevant

Why "Digital-First Talent" Matter in Influencer Marketing
Gleam Futures CEO Dominic Smales explains why marketers need to look beyond the numbers when working with creators
Industry Expert Insight: How Social Media Can Affect Consumer Consciousness
Lucy Pilz shares her thoughts on what she calls "The Turtle Effect"
Industry Expert Insight: How Your Influence Can Help Your Business
Nicki Wilson of Genie Recruitment talks how you can use the platform as a tool for success
How To Add Paragraphs In Your Instagram Captions
Not as straightforward as it seems... but 100% doable