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David Guetta Streams live performance atop Burj Al Arab

French DJ David Guetta is one of many celebrities taking their concerts digital in 2021

David Guetta Streams live performance atop Burj Al Arab

Entertainment has arguably been the hardest-hit industry in the wake of the pandemic. Despite this, the entertainment industry continues to come up with creative ways to reach a wide, global audience.

David Guetta, a popular french DJ with over 50 million record sales and 10 billion total streams, is one recent example of a musician whose had to transition from live to digital performances due to Covid-19. This past Saturday, David Guetta streamed on his Youtube channel a free, live performance titled ‘David Guetta | United at Home – Dubai Edition’ atop Dubai’s Burj Al Arab Jumeirah. 

The French Muscian’s goal was to support two charities, UNICEF’s work for children and Dubai Cares’ campaign ‘Education Uninterrupted’, in a bid to help students and teachers with remote video learning, which has become the new-normal for education in the age of Covid.

If you missed it, the recorded live-stream can be viewed here or below: