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5 Hottest Summer Influencer Collaborations You Can Shop Now

Here’s What These 5 Influencers Have Prepping for Summer 2023


As more and more brands engage in influencer marketing, they have come to understand the ability of top influencers to broaden their appeal to new audiences—and potential clients—especially when the influencer and brand share a similar aesthetic.

The collaborative collection, in which the influencer incorporates their unique personal style and preferences into a seasonally limited edition from the business, is the pinnacle of the relationship between the brand and influencer.

Cupshe x Vanessa Morgan

Riverdale actress and influencer Vanessa Morgan and swimwear brand Cupshe found the perfect moment to launch a Mommy & Me swimwear collection: on Mother’s Day! Morgan shared that her collection “was inspired by my love for the water, nature, my son River, and being a mom.”

She said, “Swimming is one of my favorite activities to do with River and I’ve always looked online for cute little matching sets for us for the beach, pool, and for river swims – so I thought why not, with the help of Cupshe, design a line for woman and mommas of all body shapes and sizes where we can all feel beautiful and select cute pieces to wear and match as a family as well!”

The collection consists of a 31-piece collection that includes stylish swimwear as well as cute matching patterns for kids.

Béis x Wanderlust Creamery

Shay Mitchell, an actress and well-known influencer, and owner of her own company, Béis, makes this collab something different from the traditional influencer collaboration.

Mitchell said of the brand’s vibrant new collection: “The colors naturally lent themselves to ice cream so I started brainstorming around possible partners to bring another dimension to the drop, and Wanderlust immediately came to mind.” I adore supporting other female-founded businesses, and Wanderlust’s founder Adrienne happens to be Filipino and the maker of my favorite ice cream.

The collection was created with the idea that the new hues would be inspired by ice cream tastes, according to Mitchell and Borlongan. The result: Sherbet Collection featured three ice cream-inspired colors that looked good enough to eat on Béis’ well-known luggage, tote bags, and cosmetics pouches: Creamscicle, Berry, and Citron. Now, who wouldn’t want to conduct an ice cream taste test as part of their job?

Julia Berolzheimer x Hermoza

Fashion influencer Julia Berolzheimer is renowned for having a sunny, feminine sense of style and a fondness for playful designs and vibrant hues. Her collaboration with the swimwear company Hermoza was a logical fit, and Berolzheimer produced a collection of 41 swimsuits, clothes, and coverups for the company.

The collection’s influences, according to Berolzheimer, were “happy, colorful, playful—something that made me smile.” a nod to the ’70s while still feeling contemporary and new. Even children’s matching looks are available for a sweet Mommy & Me look this summer.

Madison Fisher x SHEIN

Madison Fisher, a lifestyle and parenting blogger, partnered with SHEIN to create a chic and budget-friendly line for mothers and girls just in time for summer. As a mom of five, Fisher stated, “I wanted to create a collection of the ideal summer essentials that are both chic and affordable for Moms and their minis!” Coordinating outfits, dresses, rompers, and other gorgeous summertime clothing are included in the collection, which will keep you and your kids looking great.

“With comfort in mind, I carefully selected the most lovely pastel tones and patterns that felt both calming and cute, while making sure the fabrics are extremely comfortable and easy for mom to move around in as well,” Fisher stated. This collection, which was motivated by my love for my children, reflects the principles I uphold as a mother.

Splendid x @CellaJaneBlog

@CellaJaneBlog founder Becky Hillyard is renowned for her timeless and chic aesthetic, making a collaboration with Splendid an obvious choice. This is Hillyard’s third collection for Splendid and the company’s inaugural spring collection. This new line was described by the designer as “a timeless depiction of my own warm season style.”

Each item is a lovely complement to anyone’s spring and summer wardrobe with a cute print and some brilliant colors.

Consider this your summer capsule collection, which includes both fancy and casual items in blues and whites that go well together.

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