YouTube has announced a slate of Originals programming featuring high-profile celebrities and social media influencers, as they aim to cater to the growing demand for content amid the global COVID-19 lockdown.
While we're #AtHome, we're launching a number of new #YouTubeOriginals to keep you entertained and informed. Check out our new titles below A thread. pic.twitter.com/jXZB1RZnIn
— YouTube at (@YouTube) April 22, 2020
According to YouTube’s official blog,
“YouTube Originals today announced a new slate of projects aimed to support, entertain and educate viewers around the world. Among the announcements, celebrities and educators come together to energize distance learning in “Celebrity Substitute” including Karlie Kloss working through a coding problem and Ken Jeong giving a Biology lesson; a weekly series “Stay Home With: YUNGBLUD,” following the UK recording artist and his band as they adjust to a remote lifestyle while creating music; a short-form family series, “Create Together #WithMe,” hosted by Joseph Gordon-Levitt featuring the creations of everyday people collaborating to make art on HITRECORD and YouTube while being at home; and “The Secret Life of Lele Pons” which gives an intimate look at battling Tourette Syndrome and OCD while juggling life in the spotlight.”
In #SecretLifeOfLele, @lelepons is finally able to share with the world what she’s struggled with her entire life: she has Tourette syndrome and OCD. Meet the real Lele in her five-part #YouTubeOriginal docu-series, streaming free weekly beginning on May 19th. pic.twitter.com/XrpnsDmt6P
— YouTube at (@YouTube) April 22, 2020
The new originals will, initially, be exclusively available to YouTube Premium and YouTube TV subscribers, with regular users able to view them, with ads, after the initial release period.