Have you ever had dreams of owning a bit of Burj Khalifa, the tallest building in the world?
Well now’s your chance!
The Mohammed bin Rashid Al Maktoum Global Initiatives (MBRGI), in collaboration with Burj Khalifa, launched the World’s Tallest Donation Box campaign to illuminate the iconic skyscraper’s 1.2 million lights in an act of solidarity that will raise donations to provide meals for hard-hit communities by the coronavirus (Covid-19) pandemic across the country.
For every light purchased on Burj Khalifa, a meal will be provided for someone in need in UAE.
Burj Khalifa lights up to help light up the lives of the most affected by the global pandemic. Together the impossible is possible. Visit https://t.co/rMcq2trKmR to donate. #1Light1Meal #WorldsTallestDonationBox@MBRInitiatives pic.twitter.com/c1vkI0e9Hm
— Burj Khalifa (@BurjKhalifa) May 3, 2020
This innovative way of charity aims to reinforce the UAE’s status as a global beacon of hope throughout the uncertain times brought about by this global pandemic.
The good will of the people will be recognized for all to see as Burj Khalifa’s façade will feature a real-time countdown of donations raised.Â
The World’s Tallest Donation Box supports the ’10 million meals’ campaign that was launched in April 2020 to provide food support to those directly or indirectly affected by the coronavirus pandemic in the UAE that left may facing unemployment and income reductions.
In the first week of its launch, the campaign exceeded its target after drawing massive financial and in-kind donations from companies, entities and the public to provide more than 11 million meals and food parcels.
Similarly, in May 2020 over 180,000 lights were illuminated on Burj Khalifa after donations flooded in during the first 24 hours of the campaign’s launch.Â
Together, impossible is possible.
Buy your lights for AED 10 each to provide 1.2 million meals for those who need it most. Donate now:https://t.co/u2Uiojs4NP#Worldstallestdonationbox #1Light1Meal #10MillionMeals pic.twitter.com/bYErePqz0t— مبادرات Ù…Øمد بن راشد آل مكتوم العالمية (@MBRInitiatives) May 3, 2020
Want to make a difference? Here’s how you can help!
Visit the website www.tallestdonationbox.comÂ
For every light purchased for Dh10 through the website one meal is provided to someone in need.
The generosity of the good-hearted will be on display, for the entire world to see!