Until the latest announcement, Twitch Partners and Affiliates were restricted from streaming simultaneously on multiple platforms, such as YouTube or Kick.
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Twitch creators can now expand their streams
The company announced on Friday, among other news, that creators from the platform can now simultaneously stream across any live streaming service.
Previously, streamers could simultaneously cast on mobile platforms such as TikTok and Instagram, but not to other platforms such as YouTube. Violating this policy could result in the loss of their status with the platform, along with a range of monetization benefits, including subscriptions and a share of ad revenue.
We’ve announced that you can simulcast on ANY live streaming service!
— Twitch (@Twitch) October 20, 2023
Check out our new guidelines and FAQ here: https://t.co/TBjulaqshY#TwitchConVegas 💜 pic.twitter.com/dE4XJEtdAw
These changes come after the company has had to face major losses of creators to rival platforms that offer more money and perks. Most recently, Nicholas “NickMercs” Kolcheff announced that he’s leaving the platform for Kick in what is reportedly a $10 million deal. Additionally, in June, the company also felt the void left by xQc, who left the streaming service for Kick back in June in a massive $100 million deal.
What’s the catch?
There are a few guidelines for the new simulcasting policy, according to a support document. For starters, streamers will have to make sure the quality of their stream on Twitch is “no less than the experience on other platforms or services.”
Streamers are also not allowed to share links to their community to their simulcasts on other platforms. They also can’t use third-party services to do things like merge chat across platforms.
More updates are yet to come as the feature is still new. We’ll keep you updated on any news.
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