The team from Red Website Design share a couple of ways to increase traffic on your business website.
1. Add calls-to-action to links you share.
There are tools such as Snip.ly that allow you to add calls-to-action with every link you share. This is useful for promoting lead magnets with all of your content. It is also useful for promoting events and getting sign ups.
2. Use pinned posts on social media networks.
When you pin a post on your social media platforms, it stays at the top of your page’s feed until unpinned. So, when anyone visits your page or profile, it is the first post they will see.
3. Make your social media page cover images calls-to-actions.
To gain traffic on your website, make your cover photos a graphic call-to-action. This lets everyone know about your latest offer or event. Facebook is useful for this because you can use their CTA buttons to link to the landing page related to what you are advertising.
4. Answer questions on social Q&A sites.
There are social question and answer sites such as Yahoo Answers and Quora. When you publish a new post, search for related questions. Answer those questions and link it back to the relevant section on your website.
5. Have employees share content on their social channels. Encour
age your employees to share your latest articles, content and news about upcoming events on their personal social channels.
Did you find these tips useful?
Let us know in the comments below!