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How to create a fundraiser on Instagram

All you need to know about fundraising via Insta.

How to create a fundraiser on Instagram

Recently, Instagram created a feature that allows users to fundraise on the app. Furthermore, the platform also made it so that parties can fundraise as a group, which may help raise awareness for the cause and reach larger audiences.

Instagram themselves explained, “Offline fundraising is often a group activity, from things like walk-a-thons, to bake sales, to concerts, and we wanted to bring that same sense of community to Instagram fundraisers so people can activate together around a single cause. 100% of the funds go directly to the nonprofit you’re raising money for, too.”

According to their stats, Instagram fundraises have helped raise over $5 billion

Here are the steps to create a fundraiser on Instagram:

  1. Tap instagram-user-profile or your profile picture in the bottom right to go to your profile.
  2. Tap Edit Profile, then tap Add Fundraiser.
  3. Tap Raise Money.
  4. Choose a cover photo from your Instagram posts or camera roll.
  5. Add a title, select your currency and the best category for your fundraiser, and enter a description.
  6. Tap Next in the top right, then tap Done.

Happy fundraising!