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Farhana Bodi launches her brand PRISTINE – here’s what we know

Is it a fashion launch? Beauty launch? What we can tell you, it is a Bling launch!

Farhana Bodi - Pristine Product Launch

Dubai Bling’s influencer star Farhana Bodi recently made an announcement on Instagram regarding the launch of her new brand. The influencer who has 2.3 million followers on her account showed off her passion project that she had been working on and that she had also mentioned in our interview with Farhana on ITP Live. She said “there are a lot of major events planned and launches planned so a lot of things are in the pipeline” and now we get to see the results.

New Launch: Pristine

Although Farhana Bodi is a fashion enthusiast, for her own business launch, she decided t go for something very different and quite “Dubai Bling.” Pristine, is an at-home jewelry cleaning kit that can make your luxury items sparkle. For those who like to keep their everyday pieces looking their best, Pristine is Farhana’s solution for you.

The Avant-Garde Ad

Posted on both Farhana’s Instagram account and the Pristine UAE business platform, the video ad for the bottle paid tribute to the Dubai Bling image. In the video staring the influencer herself, she wore a sparkling silver dress with the backdrop of the Burj Khalifa and a storm hitting. Instead of there being raindrops, the video showed thunder, lightning, and the Pristine bottles appearing from a pool of water.

The advert included dramatic music in the background playing to the visuals with the overall image being clean, fresh, and, well, pristine.

Shine Bright Like a Diamond

On the official website for Pristine, the formula is said to be made after years of research and using market-leading technology. There are no harmful ingredients in the product and hypoallergenic with ammonia, caster oil, and sodium peg-7 olive oil. There are no parabens, fragrances, and phthalates, or synthetic colours, and the product is cruelty-free with recyclable packaging. It seems as though Farhana has hit many objectives with this product as it is what every influencer would want to include in their product, making sure it’s suitable for everyone and ensuring it is “Insta” worthy.

Dubai Bling S2

Dubai Bling Season 2 is looking like it will be a show of entrepreneurs as we have yet to look forward to DJ Bliss’s Coca-Cola concert, Danya’s DEEsigNS shoe launch, and now Farhana Bodi’s shine bright like a diamond sparkling jewelry product – Pristine. There will also be the exciting events leading up to Ebraheem’s wedding which we may get to see everything that happened at the Forever Rose-inspired party, and all the other dramas, relationships, and parties that come with the reality tv series.

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