March 20th is the UN International Day of Happiness, ‘as a way to recognise the importance of happiness in the lives of people around the world as reported on the UN website.
The website also shares the background of the initiative saying:
‘The General Assembly of the United Nations in its resolution 66/281 of 12 July 2012 proclaimed 20 March the International Day of Happiness, recognizing the relevance of happiness and well-being as universal goals and aspirations in the lives of human beings around the world and the importance of their recognition in public policy objectives. It also recognized the need for a more inclusive, equitable, and balanced approach to economic growth that promotes sustainable development, poverty eradication, happiness, and the well-being of all peoples.‘
With IDOH being an actual day, many social media platforms, TikTok especially, have created campaigns around the event. The #IAmHappy hashtag which is currently trending on TikTok already has now 59 million views with the description ‘Life’s hard sometimes, so let’s do more of what makes us happy.’
@samanthakanonji #iamhappy #familyfirst #العائلة_اولا #family #love ♬ sound credit to 4freakshoweditss – sam
We want to see what makes you happy so make sure you use the hashtag #IAmHappy, and tag us @itplive.
