Taking care of the skin is essential for its health, which is widely understood and practiced by women. But in the world of men, some may be ashamed to admit that they care about having that same dewy glow or glazed finish that radiates youthfulness and natural beauty. It’s widely known that men’s skin is different from women’s—it’s oiler, hairier, ages differently, and thicker for starters, but fundamentally, there are more similarities than differences. Accessibility to men’s skincare has been far behind with limited educational figures in the industry to enlighten and advise men on how to take care of their skin in the most suitable way. Worry no less as we have found the top 7 skincare influencers, or #skinfluencers as we like to call it, to help guide men one step closer to perfecting that radiant glass skin.
Top Skincare Influencers
Bart Kaczanowicz
Blogger and freelance beauty writer Bart Kaczanowicz, popularly known as omgbart on Instagram, is definitely a must-follow for men’s skincare. One of the most renowned influencers in the beauty community, his carefully crafted Instagram selfies and thorough approach to easily breaking down products that help guide men one step closer to having that youthful glow. His content consists of testing out new skincare products and easily breaking down the ingredients for “non-chemists” to understand how each ingredient benefits the skin. More of an educative influencer, Bart uses his knowledge, passion, and love for hydrated skin to inform men of the many different ways how to improve skin texture and what to incorporate into a beauty routine if their skin is lacking some “TLC and shine”.
Dr. Muneeb Shah
Certified Dermatologist, Dr. Mueeb Shah, better known as the ‘DermDoctor’, is the first practicing dermatologist with expertise in medical, cosmetic, and procedural dermatology to educate over 16 million TikTok followers through skin-focused content (not for the faint-hearted). His advice on products, analysis of skin disorders, and how-to videos have landed him to be featured by some of the industries leading beauty influencers; such as Huda Beauty. More interestingly, his content usually focuses on critiquing the routines of other “beauty” influencers by indicating what they do wrong and how people should better approach taking care of their skin from a medical point of view. His guide to healthy-looking skin always starts with what ingredients products contain and step-by-step guidelines on how to layer and compliment skincare items. So if you are someone in need of advice from a professional for free, the DermDoctor has you covered.
@dermdoctor #CeraVePartner How to pick the right cleanser like a dermatologist @CeraVe #dermdoctor #skincare #CeraVe #CleanseLikeaDerm ♬ Bedtime Groove – CeraVe ft. Matatama
Yashwant Singh
If there is one skincare influencer you can definitely count on to give you an honest review and personal advice then Indian beauty influencer Yashwant Singh is your guy! Yashwant dedicates his page to product tests and how people with acne-prone skin can react if they don’t understand the type of skin they have and products they apply. He takes inspiration from his personal battle with acne to give the right skincare advice and continuously expresses the importance of skincare that helps with clear and healthy skin. From exploring homegrown Indian brands to major skincare brands, to underrated drug store products for acne-prone skin, Yashwant provides the best unfiltered and authentic reviews on products that will help you achieve the ideal skin.
James Welsch
British skincare enthusiast and YouTube sensationalist, James Welsh, is a passionate vlogger with over 1.7 million followers on his channel that discusses not only skincare but hair products and fashion advice for men. James is a definite entertainer as his brutal honesty of product reviews and reaction videos on celebrity skincare routines will make you not only laugh, but creatively entertain and make you fall in love with taking care of your skin! Even if you want to hear an expert’s opinion and more accurate information, James collaborates with some of the industry’s most well-known skincare experts – including Hyram Yarbro, Kelly Driscoll, and Ramon Pagan. So if you are looking for brutal honesty and expert advice from someone who can make you laugh and the educational process of healthy skin fun then James is the influencer for you.
Sean Garrette
This New York-based esthetician and skincare influencer is definitely a name to be reckoned with! First-ever ambassador for Fenty Skin and Dior’s skin expert, Sean Garrette is at the forefront of providing the best advice on how to use branded luxury skincare in your daily regimen. Current skin expert for Dior and educator on all of Rihanna’s highly-anticipated skincare innovations, as a black man in skincare, Garrette’s influencing purpose is far beyond education, but to break down industry barriers to foster inclusivity. Garrette’s social reach clocks in at nearly 90.6K followers on Instagram, 85.4K on Twitter, and 22.9K on TikTok.
When you scroll through his feeds, Garrette’s glowy and glistening complexion is captivating—his digital community accurately describes it as “doll skin” but if you had to ask us, we would say it’s a like a plump glaze that radiates glass skin. But beyond the exterior, Garrette has mastered the art of making the often-overwhelming subject of skincare feel digestible and accessible. And, he places a special emphasis on helping people of color care for their skin. So if you are seeking to have that glazed finish using some of the best luxury products then Sean Garrette is the influencer your skin needs.
Lee Kynaston
Award-winning journalist, beauty industry consultant, and former magazine editor with over 20 years of experience in delivering male grooming advice, Lee Kynaston is the grooming guru every man never knew they needed. His page, more informative than creative, focuses on breaking down drugstore skincare products to underrated yet highly effective brands. Educating men who are unaware of skincare regimens and new to the industry’s vast range of products, his combination of informative content based on research and personal expertise provides guidelines, and top-rated products for men per category (hydration, acne, shaving burns, etc)
Joewsef
Arabic skincare trainer and skin wellness influencer, Joewsef gives special advice to Middle Eastern men on his Skinfits YouTube channel and social media platforms. A passion Joewsef began from discreetly grooming his skin when he was young to scrutinizing skincare ingredients for his 476K subscribers, he is definitely a forceful figure leading Arabian men’s guide to glowy skin. Joewsef’s content always begins with getting acquainted with everything concerned with the skin, by micro-analyzing product information, preparations steps to communicating with specialists all before transmitting the content to his viewers. Drawing attention to the region’s growing demand for Middle Eastern skincare products, Joewsef makes do with current market items to deliver advice suited to Arabic men based on regional and geographical considerations. A definite must-follow for Arab men to accurately and digestibly have information delivered to them.
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