These are the individuals who’ve turned their social media influence on platforms like Youtube Instagram, Twitter, and Facebook into empires.
To get on board with this trend and optimize influencer marketing strategy, brands should consider working with some of the most popular influencers that are out there.
We bring you, thanks to the Google search engine, a list of the most popular social media influencers ranging from James Charles to Marie Kondo to Kayla Itsines.
Some influencers stood out more than others did. Here, take a look at some of the most popular influencers of 2019, according to their volume of Google searches.
James Charles
James Charles is extremely popular in the makeup influencers array, he is renowned for his videos related to beauty techniques on YouTube. As of May 2019, he had over 15 million subscribers on the popular video streaming platform wherein he portrays his life as it is from his issues to how and where he lives to promote his merchandise and collaborates with some of the biggest names in the industry like Kim Kardashian and more.
Felix Kjellberg AKA PewDiePie
Popularly known as PewDiePie, the Swedish-born social media influencer is the most followed YouTube star of all time. Who currently is on a break, however, his channel is number one when it comes to an individual run channel and overall he has got the second most subscribers on his YouTube channel. This goes on to show his popularity among his audience, hopefully, once he’s off his break we all can get the most out of his channel.
Jeffree Star
Jeffree Star is an American Beauty and Makeup mogul who owns a cosmetic by the same name. He is also a DJ and frequently posts content regarding his music on YouTube and Myspace. Some of his most popular videos are reviewing the latest and trendiest makeup products and trends, as well his Pink house which by the way is #goals… goals remind us of his closet which is again everything on our wish list.
Marie Kondo
Also known as Konmari, Mari Kondo is a Japanese-based organizing consultant. She has also penned four books related to organizing and is famous for her decluttering tips. This one is for all those who love cleaning and organizing, her channel is the A-Z of household tips from packing a bento box to folding your t-shirts.
Huda Kattan
Huda Kattan has popularity and a huge amount of following on the blog, YouTube and Instagram. Owner of the popular cosmetic brand, Huda Beauty, Kattan uses her social media networks to share the latest trends in the beauty industry featuring her favorites and other influencers using her products. She has made an empire out of her influencing presence via releasing beauty products from eyelashes to the perfect eyeshadow palette. Her makeup line is growing day-by-day which also can be credited towards her popularity on social media platforms as well as her top quality beauty products.
Dan Middleton
Popular by his online name DanTDM, Middleton is a British YouTuber. His videos usually contain news related to the latest video games, mainly covers videos that include popular game Minecraft. His style is pretty straightforward wherein he plays a game and comments what he feels, making him relatable over others. His channel is kids-friendly as he refrains from swearing or talking about the use of anything illegal.
Chiara Ferragni
The Italian fashion blogger who built a global brand through her social media influence and continues to promote various fashion and beauty brands. She is ranked in the first position as the ‘Top Fashion Influencers’ in Forbes list. Ferragni has collaborated with brands ranging from Guess to Gucci. Her brand of shoes is an internet sensation – with winking emoji-like eyes signature.
Alastair Aiken AKA Ali-A
Known online as Ali-A, Aiken is British YouTuber known for his videos on Fornite and Call of Duty. A well-accomplished gamer whose main claim to fame is the Activision game ‘Call of Duty.’ He rose to prominence in 2009 when he began to upload his gameplay videos on his YouTube channel. Apart from his income through YouTube, he generates a lot of revenues through sponsorship, merchandising and endorsements
Lilly Singh AKA Superwoman
Lilly Singh is a Canadian YouTube personality, comedian, actress, and TV show host. She is undoubtedly one of the most talented YouTube stars as well as the first South Asian comedian on YouTube and one of the fastest-growing celebrities. Still, in her twenties, she has achieved great heights inspiring many of her viewers through her influence.
Joe Sugg
English YouTuber, actor, and author – Joe Sugg shares entertaining videos of his life on his official YouTube channel, some of his most popular videos are pranking his roommate who also happens to be a well-known YouTuber. His videos are extremely honest and entertaining, they have been consistent over the years. Besides having millions of fans on YouTube, Sugg is extremely popular on Twitter too which is not as popular in the case of other influencers. He has a great amount of involvement in humanitarian causes as well, wherein he makes the most of his influence on his user through collecting money for charities.
These were the most searched social media influencers of 2019. Meanwhile, do let us know who your favorite social media personality from the list isand if you did not spot your favourite, be sure to visit here and checkout the full infographic with several other influencers!
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