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Apple introduces its new Apple Vision Pro to the world of computing, a revolutionary user interface that allows users to stay present in their space and connected to others, by seamlessly blending digital content with the physical world. The company promises to unlock a new universe of magical new virtual and augmented reality apps.
“Today marks the beginning of a new era for computing,” said Tim Cook, Apple’s CEO. “Just as the Mac introduced us to personal computing, and iPhone introduced us to mobile computing, Apple Vision Pro introduces us to spatial computing. Built upon decades of Apple innovation, Vision Pro is years ahead and unlike anything created before — with a revolutionary new input system and thousands of groundbreaking innovations. It unlocks incredible experiences for our users and exciting new opportunities for our developers.”
Welcome to the era of spatial computing with Apple Vision Pro. You’ve never seen anything like this before! pic.twitter.com/PEIxKNpXBs
— Tim Cook (@tim_cook) June 5, 2023
Apple’s Vision
Unveiling Apple Vision Pro, a spatial operating system that creates an infinite canvas to scale beyond the traditional boundaries of display and introduces the world with a fully three-dimensional user interface controlled by the user’s eyes, hands, and voice.
Taking the most natural and intuitive inputs and letting users interact with digital content in a way that actually feels like it is physically present in their space. World’s first spatial computer featuring visionOS, with breakthrough design and features, is ready to take over the VR world. Let’s dive deep to know more about the features and use cases of Apple Vision Pro.
The era of spatial computing is here. Where digital content blends seamlessly with your physical space. So you can do the things you love in ways never before possible. This is Apple Vision Pro.
— Apple (@Apple) June 5, 2023
Changing the way users interact
Apple’s new product brings a new approach, a new dimension to how we see personal computing. Apple VIsiom Pro will prove to be a powerful tool by changing the way users interact with their favorite applications, capture moments and relive memories.
Now it will be different when connecting with others on FaceTime, and enjoying stunning TV shows and movies using Apple Vision Pro. Apple has yet again stirred a revolution and changed the way we see the world in a powerful way. Apple’s first step into mixed reality is called the Vision Pro, which will incorporate a range of potential use cases:
VisionOS gives access to a three-dimensional interface that frees apps from the traditional boundaries of displaying side by side. The new Apple Vision Pro enables users to be more productive by giving all-new ways to multitask with infinite screens on display and access to their favorite apps on the side.
If you are a gaming enthusiast, then there is something for your endeavors too. The new Apple Vision Pro transforms any space into a personal movie theater with a 100 feet wide screen and an advanced Spatial audio system.
You can play over 100 Apple Arcade games on a screen as large as you want, watch movies and TV shows, or enjoy stunning 3D movies in your comfort.
Using Environments, you can transport beyond the physical dimensions of your room to dynamic, beautiful landscapes to focus better or avoid witnessing clutter in busy spaces. With a twist of the Digital Crown, as a user, you can now control how present or immersed you are in an environment.
Vision Pro has an inbuilt three-dimensional camera, that allows users to capture, relive, and immerse themselves in their favorite memories with Spatial Audio.
Every spatial photo and video will transport you back to a moment in time, like a celebration with friends or a special family gathering. You will be able to access your entire photo library on iCloud. Now you can have your photos and videos accessible at a life-size scale with brilliant color and spectacular detail using Vision Pro.
With Apple’s Vision Pro, FactTime calls will be more fun and lively. You can take advantage of the room, with everyone on the call reflected in big sizes with Spatial Audio sounding as if participants on the call are speaking right from the room.
Users can do things together like watch a movie, browse photos, or collaborate on a presentation.
Apple Vision Pro will have an all-new App Store, where you will be able to discover apps and content from developers of thousands of familiar iPhone and iPad apps that run great and automatically use the new input system for Vision Pro.
What’s the differentiator in Apple Vision Pro?
Being a technical marvel that took more than 8 years to come into existence, Apple Vision Pro has more than 5,000 patents naming it the most ambitious product in the history of Apple. But will the technical marvel sell itself? Will it become a successful product or will end up being the least-sold product from Apple?
Let’s check this through a technical lens. Apple Vision Pro is an ultra-high-resolution display system that packs 23 million pixels across two displays, and custom Apple silicon in a unique dual-chip. In short, it is designed to ensure every experience feels like it’s taking place in front of the user’s eyes in real-time.
In line with Apple’s vision to unlock new opportunities at work and at home, Vision Pro is built on the foundation of decades of engineering innovation in macOS, iOS, and iPadOS. VisionOS is designed from the ground up to support the low-latency requirements of spatial computing.
Apple Vision Pro is built on Apple’s innovation and supports the designing of high-performance products like the Mac, iPhone, and wearables like the Apple Watch. Apple Vision Pro has an astonishing amount of technology in a compact design.
Utilizing the most advanced materials possible, Apple Vision Pro’s design was based on one vision ‘To achieve ambitious goals for performance, mobility, and wearability.’
A singular piece of three-dimensional formed and laminated glass is polished to create an optical surface that acts as a lens for the wide array of cameras and sensors needed to blend the physical world with digital content.
Apple Vision Pro aims to deliver phenomenal computing performance in a compact wearable design. Isn’t it astonishing?
Featuring a breakthrough ultra-high-resolution display system, combined with custom catadioptric lenses that enable incredible sharpness and clarity, delivers jaw-dropping experiences.
Apple has always been ahead in the industry when it comes to Privacy and Security factors. Apple Vision Pro keeps a check on security too by keeping users in control of their data. Using Optic ID, a whole new secure authentication system to analyze a user’s iris under various invisible LED exposures and compare it to enrolled Optic ID data.
Also, the user looks stays private while navigating Apple Vision Pro, and eye tracking information is not shared with Apple, third-party apps, or websites. Additionally, data from the camera and other sensors is processed at the system level, so individual apps do not need to see a user’s surroundings to enable spatial experiences.
Price and Availability
Coming in early 2024, Apple Vision Pro will start at $3,499 (U.S.) and will be available at Apple Store locations in the U.S. (extending to more countries later next year) and on their official website. Customers will also be able to learn more about the experience and personalize their fit for Vision Pro at Apple Store locations.
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