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Saudi Arabia’s Al Ula: An Influencer’s Paradise

Influencers are drawn to Al Ula’s breathtaking beauty and rich cultural heritage, making it an irresistible destination for some awe-inspiring content

Al Ula: Featuring Janhvi Kapoor

What’s Al-Ula All About?

Nestled amidst the breathtaking landscapes of Al Ula, Saudi Arabia’s latest resort casts a spell on all who venture within its realm. Al Ula’s bewitching allure has captivated the hearts of social media influencers, who seek to immortalize its ethereal beauty through their lens. From the mesmerizing rock-carved tombs of Madain Saleh to the awe-inspiring sandstone formations of Jabal al Fil, every corner of Al Ula holds a story waiting to be told.

Located in northwest Saudi Arabia, about 1,100 kilometers from Riyadh, this is a region with a remarkable natural and human legacy. A verdant oasis valley, soaring sandstone mountains, and historic cultural heritage monuments that date back thousands of years are all found in this 22,561 km2 area.

Instagram feeds come alive as influencers pose against the backdrop of Al Ula’s captivating wonders, their flowing garments harmonizing with the timeless grace of the desert. In this land of ancient marvels and contemporary luxury, Al Ula beckons adventurers, storytellers, and dreamers alike to embrace its age-old charm and share its secrets with the world.

Influencers We Spotted in Al Ula

Janhvi Kapoor

Rasha Al-Rifaie

Tamaraah Al Kabani

Fai Khadra

Nathalie Fanj

Erwan Konate

Hayat

Leila Ben Khalifa

Romane

Angelina & Antonis Antoniou

Elham Aloraini

According to the World Tourism Organization of the UN, the Kingdom received nearly 18 million visitors in the first nine months of 2022.