Looking to get more out of your Instagram presence in 2022?
Right now, it’s worth revisiting your platform strategy, and adding in any new guidelines or tweaks to help improve your results, and get more people to tap through on your website links. And with every social platform adding new features all the time, you do need to re-check your current strategic plan, in order to ensure that you’re keeping up with consumer interests.
This infographic from the team at Giraffe Social Media could help! This infographic summarizes points – some of which you likely already have in place, and some others that may just be the thing you need to give your presence that extra shine heading into the New Year.
Even if you think that you’re all over your Instagram planning, it’s worth reading through these tips.
- Your Account’s handle name:
Gone are the days of ‘@littlemissstylequeen’ or ‘@yourstyleexpert’. Replace that old one with your personal name as you establish your expertise with your name. The goal is to make your name synonymous to your talent.
- Your personal name:
For better SEO reach and detection – have your expertise or service name on your name bar. See the example below:
- Profile Link:
If you have any relevant links to add to your profile which can help your audience to know you or your Influencer-ran business better, do link it.
- Profile Image:
Have a crisp image of your face. Images of people looking downwards do not reflect well upon the image the brand or the Influencer is trying to give.
- Profile Bio:
Choose a short yet a crisp bio on the key point you wish to convey. Take a look at the example below:
- Story highlights:
Have clean and organized highlights that give an insight on who you are as a person or a creator. Doesn’t necessarily mean you have to to label them against a bold colored background – they can also be small rounds of aesthetic images, but as long as they tell your story in an understandable format, you are good to go!
Follow @itp.live for more such useful tips!