Posted inGuideNews

Music: Trending songs in August 2023

Trending music to make your reels and TikToks go viral


Incorporating sounds into your social media content can breathe life into your posts, creating a more dynamic viewing experience for your followers.

Audio has the power to capture attention, maintain it, and leave a lasting impression on your viewers. By integrating music into your posts, you can elevate your content, make it more memorable, and overall enhance your social media presence.

To help you make your content better with audio, here is a list of trending music to ensure your videos go viral and engage your audience.

1. Guts – Olivia Rodrigo

Guts is the second upcoming album by Olivia Rodrigo. While set to release in September 2023, two singles from the album have already been dropped by Rodrigo. Still trending at number 9 on the Billboard Top 100 charts is the first single, “Vampire“. Her most recent single, “bad idea right?” has also inspired fans to start using the song in TikToks and Reels.

Just last week, “Vampire” was trending on TikTok as one of the most used audios, with over 250k videos already posted.

Read more: TikTok Trends August 2023: What’s Trending?

2. Cruel Summer – Taylor Swift

Swift’s “Cruel Summer” just surpassed 900 million streams on Spotify. “Cruel Summer” has also spent the most time on the charts out of all of Swift’s songs. Swift’s song, which was first featured on her 2019 album Lover, is now being promoted as her latest single by Republic Records. It is continuously used in social media videos, which helps creators reach new views.

3. Seven – JungKook ft. Latto

JungKook, best known as a member of BTS, released “Seven” featuring Latto in July 2023. Since its release, the song has become the most charted by a K-pop soloist in Spotify history, surpassing Money by Lisa.

Additionally, “Seven” by Jungkook and Latto has just spent its 30th day at #1 on the Global Spotify chart with 7.9 million streams. Due to its popularity, this song continues to trend on social media platforms such as TikTok and Instagram, with over 1 million views on the former application.

@bts_official_bighit Can't get enough of #JungKook dancing #JungKook_Seven 💗 #정국 #SevenDaysAWeek ♬ Seven (feat. Latto) – Clean Ver. – Jung Kook & Latto

4. Barbie: The Album

Including hits such as Dua Lipa’s “Dance the Night” and Nicki Minaj’s “Barbie World”, the Barbie soundtrack has been trending on the Billboard Top 100 since its release. Fans continue to use the Barbie soundtrack, with more than 3 million videos posted on TikTok in total, and you can too!

5. Super Shy – NewJeans

The latest single by South Korean girl group NewJeans, Super Shy, was released in July 2023, and has maintained its success on the global Spotify charts. Currently ranking at number 12, the single has also inspired several TikTokers to post videos of them attempting the choreography.

Ahead of the song’s release, the group also inspired a Powerpuff Girls filter on TikTok, where users can create a Powerpuff girl that looks like them!

These songs are likely to help you gain traction on your profile and increase video views. Don’t be afraid to try them out!

Stay updated on all of the latest news by subscribing to the ITP Live newsletter below and by clicking the push notifications.