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Male influencers in the region
Influencing, content creation and blogging is increasingly becoming a full-time job where popular Instagrammers, TikTokers and social media users can make full-time incomes from utilizing their platforms, gaining a fanbase and being consistent with their social media presence. Although the job seems to be 77% female-dominated – wohoo girl power – and 23% being male, we still can’t help but notice the huge names making massive impacts in the Middle East. From food to fashion, here are some male influencers that are shaping the world of social media.
Talal Kahl
Talal Kahl is a fashion model based in the United Arab Emirates. Active on social media platforms, particularly Instagram and Snapchat, Talal shares content related to his work and lifestyle. Kahl’s presence on Snapchat includes posting stories, spotlight videos, and using lenses, making him a notable figure in the digital fashion and modeling scene​​.
Mo Vlogs
Mohamed Beiraghdary, or Mo Vlogs, is an Emirati YouTuber and vlogger, known for his channel “Mo Vlogs” on multiple platforms. The influencer shares insights into the luxurious urban Dubai lifestyle, particularly focusing on supercars. Born in 1995 in Dubai, he later moved to London for his education, studying mathematics at Queen Mary University. After completing his studies, he returned to Dubai​ and became a leading social media content creator followed by 4.5M users on Instagram.
Rashed Belhasa (Money Kicks)
Rashed Belhasa, better known by his online alias “Money Kicks,” is a well-known Emirati YouTuber and social media influencer. Rashed first gained attention through his YouTube channel, “Money Kicks,” where he began by sharing videos of his extensive sneaker collection. His content quickly gained popularity, drawing millions of views and featuring numerous high-profile guests, including celebrities like Wiz Khalifa and Tyga. In addition to his YouTube career, Rashed has ventured into business, launching a streetwear brand called KA-1 and a backpack line named Sprayground.
Bin Baz
Abdulaziz Baz, popularly known as Bin Baz, is a prominent social media influencer, comedian, and model from Dubai, UAE. Born in 1993, he initially pursued a career in football, playing for a major UAE club before venturing into the world of social media in 2013.
Bin Baz gained widespread recognition through his comedic skits that humorously depict everyday life in the Emirates. His engaging content has earned him over 5 million followers on Instagram, 650,000 subscribers on YouTube, and a great presence on other platforms like Snapchat and TikTok​.
Rabih Rowell
Rabih Rowell is an influential figure in the fashion industry, particularly known for his creative direction and styling. Born and raised in Lebanon, Rabih initially studied medicine before transitioning into fashion. He moved to Dubai in 2018 at the age of 18, and by late 2019, he launched his own clothing line, “Anomalous.”
To read more about male influencers shaping the Middle Eastern fashion industry, click here.
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